Privacy Policy

Scope of this policy

This policy applies when you visit this website, contact We Buy Land & Sites, send a WhatsApp message, telephone us, represent a property owner or discuss a possible land, property or business transaction.

It applies to personal information relating to identifiable individuals. Information about a company or property may also be personal information where it identifies an individual owner, occupier, director, employee, representative or other person.

Personal information we may collect

The information collected depends on how you interact with us and what is needed to understand your enquiry.

• Your name, telephone number, email address and preferred contact method.
• Your company, organisation, professional role or relationship to the property owner.
• The address, postcode, location, size, ownership and current use of land or property.
• Information about planning, occupation, tenancies, buildings, access, businesses, income, licences and your proposed sale.
• Messages, call notes and records of our communications with you.
• Information about other owners, representatives, tenants or people involved in the opportunity where relevant.
• Technical information such as IP address, browser type, device information, security records and website server logs.

Where personal information comes from

We normally collect information directly from you when you contact us. We may also receive or verify relevant information from:

• Joint owners, family representatives or business partners.
• Agents, surveyors, solicitors, accountants or other advisers.
• Companies or organisations you represent.
• Publicly accessible property, planning, company and land records.
• Other people involved in a potential transaction where it is appropriate and lawful to obtain the information.

Where somebody provides personal information about another person, they should have authority or a lawful reason to do so and should make that person aware of this policy where appropriate.

How we use personal information

• To receive, review and respond to enquiries.
• To identify and communicate with owners and authorised representatives.
• To understand land, property or a property-backed business.
• To assess whether an opportunity may be suitable for further discussion.
• To arrange calls, meetings, inspections or further enquiries.
• To undertake property, ownership, planning, legal, financial or commercial checks where appropriate.
• To communicate with professional advisers and other relevant parties involved in a possible transaction.
• To protect the website, communications and organisation from fraud, spam, misuse and security threats.
• To establish, exercise or defend legal claims and comply with legal, regulatory, tax or accounting requirements.

We will not use personal information for a materially different, incompatible purpose without first considering whether an additional lawful basis and further privacy information are required.

Our lawful bases for using personal information

Who personal information may be shared with

We do not sell personal information as a mailing list or for unrelated advertising. Information may be disclosed where reasonably necessary to:

• Website hosting, security, information-technology and communications providers.
• Professional advisers including solicitors, accountants, surveyors, planning consultants and other specialists.
• Owners, authorised representatives and other parties directly involved in a potential transaction.
• Government bodies, regulators, courts, law-enforcement agencies or tax authorities where disclosure is required or permitted by law.
• A purchaser, successor or adviser involved in a genuine sale, restructuring or transfer of the organisation or its assets.

We aim to disclose only the information reasonably required for the relevant purpose and expect service providers acting for us to protect it appropriately.

International data transfers

Some technology, hosting, security or communications providers may process information in countries outside the United Kingdom.

Where UK data-protection law requires additional protection for an international transfer, the transfer should rely on an applicable UK adequacy regulation, recognised contractual safeguards or another lawful transfer mechanism.

The privacy terms of an external service may also apply when you choose to use that service to contact us.

How long information is retained

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting, security and dispute-resolution requirements.

• Initial enquiries: normally for up to 24 months after the last meaningful contact where the opportunity does not progress.
• Active property discussions: for the duration of the assessment or transaction and for an appropriate period afterwards.
• Transaction and legal records: potentially for up to six years after completion, termination or the end of the relationship where required for legal, tax, accounting or claims purposes.
• Website security logs: normally for a shorter operational period, but longer where necessary to investigate abuse, fraud or a security incident.

Retention periods may be extended where information is required for an ongoing dispute, legal claim, regulatory enquiry or another lawful reason. Information may be deleted earlier where it is no longer needed.

How information is protected

We use proportionate technical and organisational measures intended to protect personal information from unauthorised access, loss, alteration, disclosure or misuse.

• Access restrictions and account security.
• Website, hosting and malware-security controls.
• Secure configuration and software maintenance.
• Limiting access to people who reasonably require it.
• Appropriate deletion and record-management procedures.

No website, messaging service or internet transmission can be guaranteed to be completely secure. Please avoid sending unnecessary confidential documents or sensitive information during an initial enquiry.

Marketing communications

Contacting us about a property does not automatically add you to an unrelated marketing list.

Where we send optional direct marketing, we will do so only where permitted by law. You may ask us to stop direct marketing at any time by using the contact details in this policy.

Contacting us through WhatsApp

If you choose to contact us through WhatsApp, your telephone number, profile information made visible through the service and the content of your messages may be processed through WhatsApp’s systems.

WhatsApp operates independently under its own privacy terms. You should review those terms and avoid sending identity documents, payment details or other sensitive material unless it is specifically required and an appropriate method has been agreed.

We may retain relevant WhatsApp communications as part of our enquiry or transaction records in accordance with the retention section above.

Children’s information

This website and service are intended for adults dealing with land, property and business matters. We do not knowingly seek personal information from children.

A parent or guardian who believes a child has supplied personal information should contact us so that the circumstances can be reviewed and the information deleted where appropriate.

Automated decision-making

We do not make decisions producing legal or similarly significant effects about property owners solely through automated processing or profiling.

Technology may be used to filter spam, identify suspicious website activity or support administrative tasks, but final decisions about whether to discuss or progress an opportunity are not intended to be made solely by automated means.

Changes to this policy

This policy may be updated to reflect changes to the website, communication methods, business practices, service providers or legal requirements.

The latest version will be published on this page with an updated date. Material changes affecting the use of existing personal information may also be communicated directly where appropriate.